society City wollongong

Society City is a hub for conscious creativity in Wollongong. It serves as a second-hand bookshop, a co-working space, an events venue, and a strong community run by volunteers.

Addressing Challenges:

Society City lacked active social media engagement and recognition from the community and broader audiences. To address these challenges, I have:

Social Media Content Strategy: Developed a comprehensive strategy to improve social media engagement.
Event Promotion: Increased the frequency and visibility of events through targeted promotions.
Active Updates: Maintained active and consistent social media updates.

Achievements:

Design and Marketing Initiatives: Created effective strategies, designs, and marketing campaigns.
Organic Social Media Success: Achieved significant reach solely through organic posts.
Consistent Engagement: Successfully maintained a reach of 9,000 accounts every month on Instagram and Facebook.
Event Success: Ensured events and workshops are fully booked.

SOCIAL MEDIA LOOKS.

INSTAGRAM GRID

VIDEO & CONTENT CREATION

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FACEBOOK PROFILE

RESULTS

Insights

INSTAGRAM

February 12th - June 6th

Content Interaction: Increased by 263.2%, reaching 8K interactions.
Follower Growth: Increased by 116.5%, with 743 new followers.
Instagram Reach: Achieved 13.3K, a 264.4% increase from organic posts.
IG Link Clicks: The number of clicks, taps, or swipes on links within contents surged by 21,700%.
Instagram Profile Visits: Increased by 203.6%, totaling 7.1K visits.

Data collected via Meta Business Suite Management.